SONY A7 III MIRRORLESS CAMERA

Photo opportunities don’t usually hang around for long. Supported by the powerful Bionz X processor, you can shoot up to 10 fps to freeze moments of action. It’s perfect for subjects that are frequently moving, such as a dance performer, racehorse, or fox in the wild.

Improved AF performance means no opportunity is lost. Because you can track moving and unpredictable subjects easily, you can photograph spectacular action or sporting scenes, such as a dramatic rugby tackle on the field, even on an overcast day.

Shoot sharp

Dim interiors or twilight falling shouldn’t stop you shooting. Sony’s 5-axis image stabilisation means you can shoot handheld without a tripod up to 5-stops faster. Your images are sharp, and videos are smooth, even when shooting long distances or close-up macro subjects.

Record 4K Ultra HD

For those serious about videomaking, the a7m3 records 4K Ultra HD movies internally, using 6K full pixel readout for brilliantly detailed footage. Supporting Hybrid Log Gamma (HLG) for 4K HDR footage, it captures plenty of information for easier colour grading during post-production.

Longer battery life

The ILCE-7M3 is a joy to use and hold. The enlarged handgrip makes it feel comfortable and secure to hold, and conveniently allows room for a larger battery for extended shooting time. To take advantage of this extended battery life, there’s dual memory card slots too.

To the rear, you’ll find a tiltable touchscreen for easy menu navigation, a joystick that can be used to control focus points, and plenty of handy new and familiar shortcuts.

Picture this

The decisive moment, that perfect shot, missed because you were waiting for your camera to be ready to take a photo again. But it’s not your camera or your shooting technique – it’s all down to having the right memory card.

To prevent that annoying lag when capturing high res images and HD video, opt for a high performance memory card with a fast write speed. Now you can focus on your subject.

OVERVIEW

Camera type Mirrorless camera
Processor BIONZ X

SENSOR

Resolution – Actual: 25.3 megapixels
– Effective: 24.2 megapixels
Type CMOS
Size Full-frame 35 mm / 35.6 x 23.8 mm
Format 3:2
ISO sensitivity – AUTO, 100 – 51200
– Extendable to 50 – 204800
Image stabilisation 5-axis image stabilisation

LENS

Lens mount Sony E mount
ZOOM
Digital zoom 8 x

SCREEN & VIEWFINDER

Type Electronic viewfinder & Live View
Screen 3” / 76.2 mm tiltable LCD touchscreen
Screen features – Resolution: 922,000 dots
– Brightness control
Viewfinder 0.5″ / 13 mm XGA OLED viewfinder
Viewfinder features – Resolution: 2,359,296 dots
– 100% coverage

SHUTTER

Shutter speed – 30 secs – 1/8000th
– Bulb mode
Continuous shooting 10 fps
Self-timer – 10 seconds
– 5 seconds
– 2 seconds

SETTINGS

Photo exposure modes AUTO (iAuto), Programmed AE (P), Aperture priority (A), Shutter-speed priority (S), Manual (M), Scene selection (Portrait, Sports action, Macro, Landscape, Sunset, Night scene, Night portrait)
Movie exposure modes Programmed AE (P), Aperture priority (A), Shutter-speed priority (S), Manual (M)
Photo effects Posterization (Colour), Posterization (B/W), Pop colour, Retro photo, Partial colour (R/G/B/Y), High contrast monochrome, Toy camera (Normal/Cool/Warm/Green/Magenta), Soft high-key
Panorama mode Yes
White balance Auto, Daylight, Shade, Cloudy, Incandescent, Fluorescent, Warm white, Cool white, Day white, Daylight, Flash, Underwater, Colour temperature (2500 to 9900K & colour filter G7 to M7 (57-step), A7 to B7 (29-step)), Custom

PHOTO

Maximum photo resolution 6000 x 4000p
Photo file formats – RAW
– JPEG
– RAW & JPEG

VIDEO

Video mode Yes, with sound
Maximum video resolution 4K Ultra HD 3840 x 2160p (30 fps)
Other video resolutions Full HD 1920 x 1080p (120 fps)
Autofocus in video Yes
Stills from video Yes
Video file formats – XAVC S: MPEG-4 AVC/H.264
– AVCHD: MPEG-4 AVC/H.264
Audio file formats – XAVC S: LPCM 2ch
– AVCHD: Dolby Digital (AC-3) 2ch, Dolby Digital Stereo Creator

MEMORY

Memory card – Memory Stick PRO Duo
– Memory Stick PRO-HG Duo
– Memory Stick Micro (M2)
– SD
– SDHC
– SDXC
– microSD
– microSDHC
– microSDXC
Number of memory card slots – Slot 1: SD
– Slot 2: Memory Stick Duo / SD

FLASH
Built-in Yes

CONNECTIVITY

Interface – Micro USB
– HDMI micro
WiFi connectivity Yes
Bluetooth Bluetooth 4.1
NFC Yes
App available PlayMemories app
POWER
Battery type Lithium-Ion NP-FZ100
Battery life – Approx. 710 shots
– Approx. 125 min. playback

GENERAL

Colour Black
Box contents – Sony a7 III Mirrorless Camera (ILCE-7M3)
– AC adapter AC-UUE12
– Rechargeable battery NP-FZ100
– Micro USB cable
– Accessory shoe cap
– Body cap
– Eyepiece cup
– Shoulder strap
Dimensions 95.6 x 126.9 x 73.7 mm (H x W x D)
Weight 650 g
Guarantee 2 years

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